But Paul didnt stop at viral fame.
That move initially met with skepticism, but it turned out to be one of his most lucrative yet.
Of course, the road to fortune hasnt been without scandal.
Paul has faced legal troubles ranging from SEC charges over cryptocurrency promotions to a high-profile FBI raid in 2021.
Paul was also featured on theForbeslist of The Highest-Paid YouTube Stars in 2017, 2018, and 2022.
The fight purse significantly contributed to the instant surge in Jake Pauls net worth in 2024.
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How Does Jake Paul Earn Money?
The video allegedly raked in over $3 million (viaDecider).
Paul also started getting brand deals the second his Vine following passed six figures.
Jake Pauls YouTube channel has become a significant source of revenue, boasting millions of followers.
Forbes estimated 2022 that 90% of his earnings are derived from the sport.
In 2016, Paul dipped his toes into boxing in a fight against fellow YouTuber Deji Olatunji.
He noted that while the entertainment industry in LA is thriving, boxing just sits differently.
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Jake Pauls most lucrative fight was against boxing legendMike Tyson.
Ahead of the fight, Paul toldSportBiblethat it would be the biggest payday of his career.
The fight was also streamed live on Netflix.
The high-profile fight ended with Jake Paul beating Mike Tyson unanimously.
The boxer and his business partner Geoffrey Woo have invested in UFCs parent company, Endeavor.
The boxer wants to have more of an impact outside of the ring than inside.
He told Sports Illustrated that he started receiving endorsement deals when his Vine follower count increased.
He told Fox Business he has invested in Bitcoin, cryptocurrency, NFT, and Metaverse.
Paul also has an additional team at Morgan Stanley for traditional stock investments.
The boxing star has launched multiple startups.
In 2021, Paul founded the boxing brand agency Most Valuable Promotions with his business adviser, Nakisa Bidarian.
In the same year, he co-founded a venture capital firm called Anti Fund with entrepreneur Geoffrey Woo.
The creator also rakes in significant dough, selling merch on various platforms like Fanjoy and Etsy.
He resides in a pompous mansion in Dorado Beach, Puerto Rico, which he purchased in 2023.
The lavish mansion in the upscale neighborhood cost him a whopping $16 million.
His mission is to harness the sports power to prevent bullying.
He also pledged to donate his entire purse to Boxing Bullies from the March 2024 fight with Ryan Bourland.
The backlash from this incident significantly affected the Paul brothers.
YouTube had demonetized his account, resulting in the loss of a multi-million dollar deal with Target.
During that time, Jake Paul faced a substantial drop in his income as he was effectively blacklisted.
In 2023, he sued the U.S. Securities and Exchange Commission (SEC).
Whats Next For Jake Paul?
He also recently got engaged to his girlfriend, Olympic speed skater Jutta Leerdam.
He proposed with a massive diamond ring approximately valued at $1 million (per theIndependent).
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