But the complex biblical reference may have gone right over someNational Football League(NFL) supporters heads.

According toJacobin, the campaigns stated goal is to reintroduce people to the Jesus of the Bible.

One of the campaigns backers is billionaire David Green, the founder of retail company Hobby Lobby.

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According toThe Washington Post, $100 million was initially spent on the campaign.

Jesus didnt teach hate.

All of us, the first ad read after showcasing images of people washing feet.

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

The campaign further sparked various reactions

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Check out the results:

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes

“He Washed Feet”: Christian Super Bowl Ads Stepped Right Into A Holy Mess Of Memes